Channel choices
Where consumers buy, and which channels drive the most purchases.
How it helpsShopper insights
See where and how shoppers choose.
You can see awareness and consideration, but not where the sale is actually won or lost. Is it the channel, the retailer, or the moment of choice? Without that, range, listing, and trade decisions are guesswork.
What you measure
The metrics behind shopper insights.
Retailer choices
Which retailers drive the most sales and are chosen most often.
Conversion by channel
Where you turn awareness into purchase, and where you leak it.
Powered by Brand Tracker 360
Every group below is part of the same 30-metric framework.
How it works
From setup to live dashboard.
Define the channels
Choose the channels and retailers that matter for your category.
We field the wave
Cleria fields the study through its global panel and vetted recruitment sources, with quality checks.
See where you win
Find the channels and retailers driving growth, and where to focus trade investment.
Also
- Brand health trackingDefend brand health month to month
- Competitor benchmarkingSee where you lead and where you trail
- Ad & awareness trackingSee which channels drive awareness
- Purchase funnel trackingFind where the funnel leaks
- Brand strategy & planningDecisions grounded in data
- Audience & segmentationKnow who your consumers really are
- Usage & occasionsUnderstand when and why people use you
Put your brand where shoppers actually buy.
Book a walkthrough of the live dashboard — or tell us your brand and market and we'll sketch what a first wave looks like.